I’ve always had two views of conferences. They are either really good for networking and getting the pulse for the community or they are focused on actionable takeaways with insightful examples. I have never seen a conference master both really well. Until I went to Userconf in NYC last week. For those who aren’t aware, Userconf [...]
For those who don’t know, I’m a bit of a font nerd. I’m fascinated by how much typography has changed over the years. I came ...
Will 2013 be the year social media pros stop drinking the kool-aid? I recently read a great post from John Trader on PR Breakfast Club ...
When’s the last time you scanned a QR Code? I’m guessing for many of you, it’s probably been at least a few months. For many marketers, advertisers and PR pros, QR codes were (and in some cases still are) the shiny object that was supposed to help bridge the offline and online world. It sounds [...]
1. Web Galleries/Slideshows Better known as, a great way for news/media sites to inflate their “page views,” while subsequently annoying all their site visitors. Scroll, Click, Click, Click. . . 2. Banner Ad Overload Nothing screams a professional-looking website quite like an ad farm. I mean, really people? Banner ad click-through rates are abyssal. Why [...]
“Don’t let anyone tell you no. . . Don’t let anyone shoot you down.” Sometimes, there are videos that we watch that we will never forget. This is one of those stories. It’s a mini-documentary about a persistent and tenacious paralyzed motocross rider, who won’t give up despite all the obstacles in his way. The [...]
This will be my third time at SXSW. And, my first time now that I’m a local Austinite. (Yay!). I wanted to share a few tips that I learned from the past two times I attended this awesome conference. Here’s five tips for the SXSW newbie. 1. Have a plan SXSW can be overwhelming for [...]
There’s no shortage of great productivity apps out there. But, I’m going to profile three apps that I’m a huge fan of. 1. Mailbox App Email productivity at its finest. Think Clear app, but for email. Meet Mailbox from Mailbox on Vimeo. 2. Evernote Hello Now, if you have read my blog for any [...]
Social media has evolved a lot over the last couple of years. Yet, there are still a lot of misconceptions out there. These are a handful of the biggest mistakes that many of us may be making. Thinking that you are your audience The way that a marketer, PR pro, community manager or simply anyone [...]
In case you haven’t heard yet, Twitter introduced their brand new video-sharing app, Vine, late last week. Vine allows you to create and share videos. The catch is it can only be 6 seconds. This encourages brevity and creativity. Here’s a few potential ways that PRos, marketers and community managers may be able to use [...]