Is Ello Just Another Bright, New, Shiny Social Media Object? (A Community Manager’s Perspective)

Community managers, marketers, PR pros and yes even journalists all have a collective obsession with new and shiny things. Over the last couple of weeks, a new social network started to create some buzz. The social media site is called Ello, and it’s claiming to be the “anti-Facebook.” Ello says it is “free-to-use,” “ad-free” and […]

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Why We Should Embrace Honesty and Vulnerability On Social Media

It’s rare when you come across a post that echoes the sentiments that you been thinking for awhile, but haven’t been able to articulate into words. That’s exactly what I felt after reading this post from C.C. Chapman. Only he articulated it 3 billion times better than I ever could. C.C. talks about the power […]

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15 Tweets You May Have Seen If Twitter Was Around In The 1990s

For those who don’t know, I have a bit of a 90s nostalgia theme going on in this blog, with posts like this and this. I also may be slightly addicted to Twitter. I wanted to have a little fun with a new 90s inspired post. This time, it’s about 15 tweets you may have […]

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What Does It Really Mean To “Surprise And Delight” A Client?

There’s a good chance you have seen this video from TD Bank floating around the Interwebz over the last week. They essentially rigged an “ATM” for a short period time to say, “Thanks!” and dispense meaningful gifts to some of their loyal customers. On the surface, this seems really awesome. A big brand- a bank […]

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Is Customer Service Becoming The New Marketing?

What’s the best customer service experience that you have ever had?  I want you to take a couple of minutes and think about all the recent and/or not-so-recent customer service experiences you have had. Many of them are probably pretty “meh.” Nothing great, nothing outrageously terrible. But, what was that stand-out customer experience? What made […]

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6 Tips from ForumCon for Building Addicting Online Communities That Scale

I just got back from ForumCon yesterday, and I’m now crazy inspired after a couple of days of general community management awesomeness. This conference was a perfect blend of of high-level strategy and real-time tactics. This was anchored by top-notch speakers, like Jeff Atwood, Richard Millington, David Spinks, Justin Isaf, and many more. ***Major kudos to […]

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Reddit for Bloggers: A Step By Step Guide For How To Use Reddit To Supercharge Your Blog

When most people think about growing or getting traffic to your blog, podcast or even just a basic website, you probably think of the usual suspects: Facebook, Twitter, Pinterest and/or if you are lucky enough to have a large one- your email list. The reality is the traditional social media channels – especially Facebook and […]

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5 Tips To Help You Kickstart A Brand New Blog

I have been blogging since 2009. There’s no doubt that blogging has changed a lot since then. While the tools and number of resources to help new bloggers have grown tremendously, there is no question that’s it harder to get your new blog noticed out of the crowd today. As someone who just started a […]

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